The Butterfly Effect is a short CG animated film Passion Pictures has made in partnership with Unity, the games engine developers using the new Unity 4.0 3D software. The film was written and directed by Dan Sumich and is a homage to the classic action films from the 1970s through to the 1990s, with a soundtrack by the legendary heavy metal vocalist Steve Grimmett. An ordinary looking guy wakes up one morning feeling the worse for wear and realises he’s run out of milk. As he drags himself out of the house to go and buy some, an extraordinary sequence of events draws him into a journey of mayhem on the streets of San Francisco.
It was my role as art director to world build. I had to create Unitys version of San Francisco, in our mind this was a place full of color, patterns and erly 90's skate culture. Check the gallery below for a few examples.